Blog

The K9PN dog blog

Practical guides for dog trainers who want more clients from their website, search and follow-up, and straight answers for dog owners on training, buying a dog, protection dogs and pet insurance.

  • Websites and SEO for dog trainers
  • CRM, automation and software
  • Starting and growing a business
  • Dog owner guides and pet insurance
For dog trainers

Websites for dog trainers

What a dog training website costs, how to build one and how to turn every service into a page that ranks and books.

Websites for dog trainers
Dog Training Website Cost: What You Will Pay

What a dog training website costs depends on who builds it and who keeps it running. Here is how to compare options and what K9PN charges.

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Websites for dog trainers
Dog Training Service Pages That Rank and Book

One page per service beats one page that lists everything. Here is what each dog training service page should say and how to avoid thin copies.

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For dog trainers

SEO and getting clients

Dog training SEO, Google Business Profile, reviews, keywords and the lead sources that fill your calendar.

SEO and getting clients
Dog Training SEO: The Complete Guide

Dog training SEO is three jobs: your Google Business Profile, your website pages and your reviews. Here is how they work together and what to do first.

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SEO and getting clients
Google Business Profile for Dog Trainers: Setup Guide

Your Google Business Profile is often the first thing a dog owner sees. How to set it up, what to fill in and what to avoid.

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SEO and getting clients
How to Get More Dog Training Clients: 7 Steps

Getting more dog training clients usually means fixing leaks before buying more attention. Seven steps in the order that tends to pay off.

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SEO and getting clients
Dog Trainer Reviews: How to Get More on Google

Happy clients rarely leave reviews unless you ask. When to ask, what to say, how to respond and what Google does not allow.

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SEO and getting clients
Dog Training Keywords: What Clients Search For

Dog training keywords are the exact phrases owners type. How to find them, sort them and give each one the right page.

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SEO and getting clients
Dog Trainer Leads: How Lead Delivery Works

Dog trainer leads are requests from owners who want training. How K9PN lead delivery works, what to ask any provider and how to turn leads into clients.

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For dog trainers

CRM, automation and software

CRM, GoHighLevel, missed-call text back, follow-up, booking, client portals, AI and dashboards for training businesses.

CRM, automation and software
Missed-Call Text Back for Dog Trainers

How a missed-call text back works for dog trainers, what the message should say and the rules to follow.

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CRM, automation and software
Dog Training Lead Follow-Up That Books Clients

A simple follow-up sequence for dog training leads, with example messages, timing and what to keep human.

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CRM, automation and software
Dog Training Booking Software and Deposits

What dog training booking software should do, how deposits cut no-shows and how to set a deposit policy that works.

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CRM, automation and software
AI Assistant for Dog Trainers: What It Can Do

What an AI training companion for dog trainers can do, where it stops and how to keep a human in charge.

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CRM, automation and software
Dog Training Business Dashboard and KPIs

Which numbers a dog training owner should watch, how to calculate them and when a dashboard is worth building.

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For dog trainers

Starting and growing a business

Packages, mistakes to avoid, niches and how to learn the craft and the business with a mentor.

Starting and growing a business
Dog Training Business Mistakes to Avoid

Most dog training business mistakes are not about dogs. Seven common ones, and what to do instead.

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Starting and growing a business
Dog Training Packages That Sell

Good dog training packages are easy to explain, easy to buy and easy to renew. Here is how to build them.

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Starting and growing a business
Dog Trainer Niches: How to Specialize

A clear niche makes you easier to find and easier to hire. How to compare dog training specialties and pick one.

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Starting and growing a business
Dog Training Mentorship: Learn With a Mentor

A mentor shortens the path to becoming a dog trainer. What to look for, and what K9PN offers to people starting out.

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For dog owners

Dog training

How to choose a trainer, how each type of training works and how to tackle common problems.

Dog training
How to Choose a Dog Trainer: 7 Things to Check

Dog training is largely unregulated in the US, so quality varies. Seven checks that protect your dog and your money.

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Dog training
Board and Train vs 1-on-1 vs Virtual Dog Training

Three popular ways to train a dog, what each is best at and how to decide which one fits you.

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Dog training
Puppy Training: What to Do in the First Year

What to focus on in the first week, the first three months and the awkward adolescent phase.

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Dog training
Reactive Dog Training: What Actually Works

Lunging and barking on walks is stressful. Here is what reactivity is and the approach that helps.

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Dog training
Separation Anxiety in Dogs: Signs and What Helps

Is it separation anxiety or boredom? How to tell, and the gradual approach that works.

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Dog training
Recall and Off-Leash Training: A Practical Guide

A reliable recall is built, not hoped for. The steps, the tools and the common mistakes.

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Dog training
How Much Does Dog Training Cost? What Drives the Price

Prices vary widely. Here is what drives them and how to compare quotes without being misled.

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Pet and protection dogs

Buying a dog

What to check before you buy a family dog or a protection dog, and how to avoid costly mistakes.

Buying a dog
Family Dog or Protection Dog? How to Decide

Do you need a protection dog, or would a well-trained family dog and good home security do the job?

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Dog ownership

Pet insurance and new dog care

Insurance basics, a new dog checklist and the decisions that are easier early on.

Pet insurance and new dog care
Pet Insurance for Dogs, Explained

Premiums, deductibles, reimbursement and waiting periods in plain English, and what to look for in a plan.

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Pet insurance and new dog care
Insuring a Puppy: When Is the Best Time to Buy?

Why timing matters with dog insurance, and what to check before you enroll a new puppy.

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Pet insurance and new dog care
New Dog Checklist: What to Do in the First Month

A simple checklist for the first month with a new puppy or rescue dog.

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Need a dog trainer?

Tell us what your dog needs and we will refer you to an experienced professional in your area.

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