What a dog training website costs depends on who builds it and who keeps it running. Here is how to compare options and what K9PN charges.
The K9PN dog blog
Practical guides for dog trainers who want more clients from their website, search and follow-up, and straight answers for dog owners on training, buying a dog, protection dogs and pet insurance.
- Websites and SEO for dog trainers
- CRM, automation and software
- Starting and growing a business
- Dog owner guides and pet insurance
Websites for dog trainers
What a dog training website costs, how to build one and how to turn every service into a page that ranks and books.
One page per service beats one page that lists everything. Here is what each dog training service page should say and how to avoid thin copies.
SEO and getting clients
Dog training SEO, Google Business Profile, reviews, keywords and the lead sources that fill your calendar.
Dog training SEO is three jobs: your Google Business Profile, your website pages and your reviews. Here is how they work together and what to do first.
Your Google Business Profile is often the first thing a dog owner sees. How to set it up, what to fill in and what to avoid.
Getting more dog training clients usually means fixing leaks before buying more attention. Seven steps in the order that tends to pay off.
Happy clients rarely leave reviews unless you ask. When to ask, what to say, how to respond and what Google does not allow.
Dog training keywords are the exact phrases owners type. How to find them, sort them and give each one the right page.
Dog trainer leads are requests from owners who want training. How K9PN lead delivery works, what to ask any provider and how to turn leads into clients.
CRM, automation and software
CRM, GoHighLevel, missed-call text back, follow-up, booking, client portals, AI and dashboards for training businesses.
How a missed-call text back works for dog trainers, what the message should say and the rules to follow.
A simple follow-up sequence for dog training leads, with example messages, timing and what to keep human.
What dog training booking software should do, how deposits cut no-shows and how to set a deposit policy that works.
What an AI training companion for dog trainers can do, where it stops and how to keep a human in charge.
Which numbers a dog training owner should watch, how to calculate them and when a dashboard is worth building.
Starting and growing a business
Packages, mistakes to avoid, niches and how to learn the craft and the business with a mentor.
Most dog training business mistakes are not about dogs. Seven common ones, and what to do instead.
Good dog training packages are easy to explain, easy to buy and easy to renew. Here is how to build them.
A clear niche makes you easier to find and easier to hire. How to compare dog training specialties and pick one.
A mentor shortens the path to becoming a dog trainer. What to look for, and what K9PN offers to people starting out.
Dog training
How to choose a trainer, how each type of training works and how to tackle common problems.
Dog training is largely unregulated in the US, so quality varies. Seven checks that protect your dog and your money.
Three popular ways to train a dog, what each is best at and how to decide which one fits you.
What to focus on in the first week, the first three months and the awkward adolescent phase.
Lunging and barking on walks is stressful. Here is what reactivity is and the approach that helps.
Is it separation anxiety or boredom? How to tell, and the gradual approach that works.
A reliable recall is built, not hoped for. The steps, the tools and the common mistakes.
Prices vary widely. Here is what drives them and how to compare quotes without being misled.
Buying a dog
What to check before you buy a family dog or a protection dog, and how to avoid costly mistakes.
Do you need a protection dog, or would a well-trained family dog and good home security do the job?
Pet insurance and new dog care
Insurance basics, a new dog checklist and the decisions that are easier early on.
Premiums, deductibles, reimbursement and waiting periods in plain English, and what to look for in a plan.
Why timing matters with dog insurance, and what to check before you enroll a new puppy.
A simple checklist for the first month with a new puppy or rescue dog.
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